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[Meta] Enhance lead quality filtering

Users are facing challenges with fake or low-quality leads generated from Meta ads. A feature to filter or verify leads before they are counted would help improve lead quality.

Original Source

@u/Electrical-Truck-912 | 1 pts | 3/15/2026

Has anyone else been dealing with fake or low-quality leads from Meta ads lately? I ran a campaign and Meta shows 21 leads, but after checking them manually only 5 were real people. The rest were ad agency, website developer, Random Freelancers It feels like the clicks are real in the dashboard, but the lead quality is really poor. For those who run Meta ads regularly: - How do you reduce fake leads or bot clicks? - Do you use any filtering or verification methods? - Is there a better campaign setup or targeting strategy that improves lead quality? Would appreciate any tips from people who have faced and fixed this problem.

Discussion

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