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[Meta] Improve ad targeting for ecommerce

Request for Meta to enhance ad targeting capabilities to attract buyers with real purchasing intent rather than just curious traffic, improving conversion rates for ecommerce businesses.

Original Source

@u/top10talks | 1 pts | 3/15/2026

The creatives seem to stop the scroll well, hook rate is around 30% and CTR is about 7%. However, the purchase conversion rate is extremely low (0.1%). **Numbers**: CTR: 7% Page Visitors: 1800 Bounce Rate: 52% ATC Rate: 2% Purchase: 1 Optimization Goal: Purchase This suggests that Meta is sending curious traffic rather than people with real buying intent. What to do?

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