I want WebWatcha to automatically create and post content to various platforms like blogs and social media, not just LinkedIn, to keep my business active online without manual effort.
I’ve been helping a few businesses recently with their websites and online presence, and I kept noticing the same thing. None of them actually lacked ideas. They knew they should: – post regularly – collect reviews – update pages – write content – stay active online The problem was nobody owned doing it *every week*. It always lost to real work. Serving customers > marketing. So even good businesses slowly became invisible online. That made me think about what a marketing person actually does day-to-day. It isn’t genius campaigns — it’s consistent execution: publishing, updating, replying, improving pages, keeping the business “alive” online. I started building something (WebWatcha) originally as a website audit that explained in plain English why visitors weren’t converting. But the feedback I kept getting was: “Okay… but who actually does all of that?” So I’ve been extending it into something a bit more ambitious. It now analyses the site, identifies gaps/opportunities, and then actually *does the work* — creates content, and (as of this week) posts automatically to LinkedIn. Blogs and other platforms are next. The goal isn’t more dashboards. The goal is marketing happening in the background without the owner becoming a marketer. I’m not even sure yet whether this is exciting or slightly terrifying from an owner’s perspective. So honest question: Would you be comfortable letting a system handle ongoing marketing activity for your business if you could pause it anytime? Or would you always want to manually approve everything? I’m trying to work out whether the real barrier to marketing for most businesses is knowledge… or just the burden of having to manage it at all.